About Us

Meaney Research

New Insights, New Directions

Tim Meaney has over 20 years of experience in marketing research and strategy.

As an independent qualitative consultant, he has done individual depth interviews and focus groups among a wide range of industries. These include the credit card industry, telecommunications, pharmaceuticals, real estate, restaurants and the forest products industry. His qualitative work includes both consumer and B2B clients.

His written reports are noted for the clarity, depth of interpretation and value-added perspective they bring to a client’s business issues.

Tim understands the relationship between qualitative and quantitative research. In addition to his interviewing and focus group experience, he is also experienced in quantitative research, having done survey work involving multivariate analysis, attitudinal segmentation, conjoint analysis and other methods appropriate to complex research issues.

Prior to his consulting career, Tim was a Vice President of Market Research for Citibank’s North American Consumer Division. In this capacity he conducted research in U.S. and European home banking, consumer financial service delivery systems, as well as market segmentation and price modeling.

He was previously Director of Business-To-Business Market Research for Diners Club, where he conducted a broad range of B2B research activities including segmentation, customer satisfaction and product development research.

Tim has an MBA in marketing and finance from the University of Chicago. He is a member of the Qualitative Research Consultants Association.